01Immediately
Belonging
“You're in. Here's what that means.”
Welcome them like a person, set clear expectations, and invite a reply so the relationship starts as a conversation.
WHAT CHANGESA subscriber starts to feel like they belong.
6 custom emails + bonus reengagement email$297 launch priceFirst draft in 5 business days
THE WELCOME SEQUENCECustom email copy for ministry leaders
TURN NEW SUBSCRIBERS INTO PEOPLE WHO SHOW UP.
A custom, relationship first welcome sequence that sounds like your ministry and turns a new email address into a warmer, clearer path toward attendance, service, and giving.
- Written from scratch
- Two revision rounds
- No account access needed
06 / THE INVITATION
03 / THE STORY
SUBJECT LINE
You're in. Here's what that means.
WELCOME THEM LIKE A PERSON.
LAUNCH PRICE$297ONE TIME
// THE MOMENT THAT MATTERS
Your newest subscriber is still paying attention.
They just found your ministry, read your story, and raised their hand to hear more. That first response should feel like a welcome, not a receipt.
The Welcome Sequence uses that moment to build trust before your next event announcement, volunteer request, or giving appeal ever arrives.
// RECOGNIZE THIS?
RIGHT NOW, THEY GET A RECEIPT.
01
Your signup form sends a generic “Thanks for subscribing.”
02
The next email arrives weeks later and immediately asks for something.
03
You have meant to write the sequence yourself, but Sunday keeps coming.
04
Templates and AI make the job faster, but flatten the voice people know.
// THE DIAGNOSIS
THE ASK ISN'T THE PROBLEM. THE ORDER IS.
If every message asks for money, time, or a commitment, your list learns that opening your email costs them something. The relationship has to be built before the ask. Otherwise, the ask arrives cold.
01BELONG
02RECEIVE
03BELIEVE
04SEE THE VISION
05STEP IN
06PARTICIPATE
This is the relationship before the ask mechanism: welcome, give, prove, inspire, invite, then ask.
// WHAT ETHAN WRITES FOR YOU
SIX EMAILS. EACH WITH ONE JOB.
Every email includes a subject line, full body copy, recommended send timing, and a short note explaining what it is designed to accomplish.
02Day 1
The Gift
“The thing I promised you.”
Deliver a prayer guide, devotional, reading plan, or other useful resource before asking for anything in return.
WHAT CHANGESYour name begins to mean something good is coming.
03Day 4
The Story
“One life. One real turning point.”
Show the ministry at work through a specific, true story that is easier to believe, remember, and share.
WHAT CHANGESThey see evidence instead of another broad claim.
04Day 7
The Vision
“What we're actually building here.”
Make the mission concrete and help a reader picture the part they could play in it.
WHAT CHANGESAn audience member starts thinking like a participant.
05Day 10
The Next Step
“Come sit with us Sunday.”
Offer one specific, practical next step with the details people need to act without guessing.
WHAT CHANGESInterest has a clear path toward attendance or involvement.
06Day 14
The Invitation
“There's room for you in this.”
Make the first meaningful ask only after you have welcomed, given, shown proof, and shared the vision.
WHAT CHANGESGiving or serving feels like an open door, not a cold request.
// INCLUDED BONUS
The Reengagement Email
Give cold subscribers one honest chance to stay, then clean up the people who have checked out. The result is a healthier list and a stronger signal from the readers who still want to hear from you.
7 TOTAL EMAILS// VOICE CAPTURE
IT SHOULD SOUND LIKE YOU. NOT LIKE “MINISTRY COPY.”
Before Ethan writes a word, he studies the phrases, rhythms, warmth, humor, and conviction your people already recognize.
01
You answer
A focused intake about your ministry, people, voice, and goal.
02
Ethan listens
Past emails, sermons, website copy, and the material that sounds like you.
03
You refine
Two revision rounds turn “close” into copy your people will recognize.
ETHAN CARROLLFOUNDER + COPYWRITER, SCRIBEWORKS
// THE WRITER BEHIND THE SEQUENCE
EMAIL STRATEGY WITH A MINISTRY FIRST INSTINCT.
Ethan is a copywriter with a Master's in Theology who understands that effective ministry communication should move people without manipulating them.
His email work has generated multiple seven figures across businesses and ministries. For this offer, that experience gets focused on one job: making your first six emails feel unmistakably human, useful, and true to the work you are building.
// WORDS FROM MINISTRY CLIENTS
“We have been delighted with Ethan's work. He quickly grasped our brand's sentiment and articulated that into a welcoming email sequence that has been received by our many readers with warmth, prompting many recipients to email us in response with gratitude.”
“Ridiculously good at what he does. I was amazed how he captured some of ‘me’ so quickly and our journey.”
// WHAT LANDS IN YOUR INBOX
A WORD DOCUMENT. READY TO PASTE IN.
No template library. No course to finish. No new platform to learn.
- 01Six custom welcome emails
- 02One bonus reengagement email
- 03Seven subject lines + complete copy
- 04Recommended timing + purpose notes
- 05Two rounds of revisions
- 06Full ownership of the finished copy
- 07Lead magnet recommendation, if needed
// WHAT HAPPENS AFTER YOU ORDER
FROM CHECKOUT TO READY TO PASTE.
Most of your work is already done. You know your ministry. Ethan handles the sequence.
- 01Order + intake
Complete the purchase, then spend about 20 minutes on the intake.
- 02Share your voice
Send past emails, sermon transcripts, website copy, or other useful samples.
- 03Ethan writes
Your complete first draft is delivered within five business days.
- 04You review
Use two revision rounds to sharpen the message and voice.
- 05Paste + activate
Add the emails to your existing platform and welcome every new subscriber well.
// MADE FOR
MINISTRIES READY TO WELCOME PEOPLE WELL.
- Ministries with a signup form and nothing meaningful behind it
- Church plants building the first impression from scratch
- Busy leaders who can write but cannot find the uninterrupted time
- Growing ministries that cannot personally greet every new person
- Teams whose current welcome email says “Thanks for subscribing”
// NOT FOR
EVERY EMAIL PROBLEM.
- Ministries with no one joining the list yet
- Anyone looking for a fill in the blank template
- Teams unwilling to complete the intake or share voice samples
- Organizations seeking ongoing email management
- Anyone expecting ScribeWorks to access or configure their account
// THE COMPLETE OFFER
THE WELCOME SEQUENCE
Six custom welcome emails, the bonus reengagement email, the full intake, and two revision rounds.
- Written from scratch in your ministry's voice
- First draft within five business days after intake
- Delivered as a labeled, ready to paste Word document
- No passwords, admin access, or ongoing commitment
LAUNCH PRICE
$297one time paymentPlanned standard price: $497Get my welcome sequenceSecure checkout opens in Jotform.
// QUESTIONS BEFORE YOU BUY
STRAIGHT ANSWERS.
Still unsure? Email Ethan directly at ethan@scribeworks.us.
01How can you write in our voice if we have never met?+
You complete a focused intake, then Ethan studies the material that already sounds like you: past emails, sermon transcripts, website copy, or other writing. Two revision rounds give you two more chances to refine the match.
02What if we do not have a free resource for Email 2?+
Say so in the intake. Ethan will recommend a practical resource that fits your ministry, such as a prayer guide, reading plan, or short devotional, and write the email around that direction.
03Do I need to be technical to use the sequence?+
No. Each email arrives labeled with its subject line, purpose, and recommended timing. If you can copy and paste into your current email platform, you can install it. ScribeWorks does not need your password or account access.
04Which email platforms will it work with?+
The copy works across platforms. You can use it with Mailchimp, Flodesk, MailerLite, Constant Contact, Kit, or another platform that supports automated email sequences.
05Can we edit the emails later?+
Yes. After full payment, the finished copy is yours to edit, adapt, and use as your ministry changes.
06What if the first draft does not sound like us?+
That is what the revision process is for. Two rounds are included, and this draft uses a revision window of 30 days after delivery so you have time to gather thoughtful feedback.
07Do you offer refunds?+
Sales are final except where required by law. Instead of handing you back the same unfinished problem, Ethan includes two revision rounds to bring the document into alignment with your voice and goals.
08When will we receive it?+
Your first complete draft is delivered within five business days after ScribeWorks receives your completed intake and sufficient voice samples.
// YOUR NEXT SUBSCRIBER IS COMING
DON'T SEND THEM A RECEIPT.
Send six emails that welcome them, give them something useful, show them the mission, and point toward a real next step.
Build my welcome sequence$297 launch price · first draft in 5 business days
$297launch price
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